Emporio Armani is the avant-garde line created by Giorgio Armani in 1981, aimed especially at young people. Its name reveals its revolutionary character, as the term "Emporio" (Emporium) refers to a type of democratic fashion.
From the very beginning, Emporio Armani was a phenomenon for the fashion world, and its logo, with the iconic eagle, has become a hallmark for the many young people who follow the brand around the world. Over the years, the collection has grown and evolved and, today, Emporio Armani represents a line of its own that reveals a dynamic and uninhibited spirit. Recurring traits, such as casual style and aesthetic elegance, are reinvented each season with a playful, urban expression.